Even meetings about meetings have to change how they're meeting. And so yesterday morning, when the doors opened at the Walter E. Washington Convention Center, people arriving for Hospitality Sales & Marketing Association International's (HSMAI) annual D.C.-based event for meeting professionals found that what used to be called Affordable Meetings National was now called HSMAI's MEET National. That stands for Meetings, Events, Education, and Technology -- pretty well capturing was was happening throughout MEET, which runs through today.
Indeed, the new name was the least of the changes on display yesterday, when I spent several hours looping through the convention center -- catching up with colleagues and contacts, including the folks at Events DC, which is headquartered at Walter E. Washington, and checking out MEET's sharp, trim show floor. During the afternoon, I sat down for coffee with Fran Brasseux, HSMAI's executive vice president, to find out why, after 22 years of Affordable Meetings, HSMAI decided to create MEET.