Tuesday, October 5, 2010

FaceSkype or Skypebook?

Rumors have been circulating for the last week that Facebook and Skype are close to announcing what Kara Swisher -- co-creator and co-host of The Wall Street Journal's D: All Things Digital conference, who broke the story -- calls "a significant and wide-ranging partnership that will include integration of SMS, voice chat, and Facebook Connect." Sounds great to me. I use Facebook and Skype every day, professionally and personally, in ways that are similar but distinct, and it feels intuitive to integrate their services in some way.

Their (hypothetical) partnership also seems like it would create a social-networking analogue for a face-to-face meeting experience -- with Facebook as the platform that brings people together (e.g., an annual conference) and Skype as a program that gets them talking (e.g., a networking reception). That's a pretty good thing, right?

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